news

BAZART`S AWARDS


Belgrade Fashion Week is a fashion event that has enthroned many fashion designers in the region, and is a great and important catwalk for all the upcoming designers. The Bazar magazine gives its contribution to this manifestation by giving out the prestigious BAZART award. This year, the BAZART award has been given for the 13th time. As in previous seasons, awards have been given for the following categories: for the best overall fashion show (Ms. Irena Grahovac), for the best collection (Mr. Aleksandar Protić), for the best male model (Mr. Nikola Bihler), and for the best female model (Ms. Sofija Ajden). The judge panel consisted of Ms. Gordana Ćirić Krstić, professor at the Faculty of Applied Arts, Ms. Ana Leković, fashion designer of Mona, Ms. Dragana Ćosić, editor in chief of Studio B, Ms. Tanja Šikić, fashion journalist of the Serbian Broadcasting corporation (RTS), and Ana Vasiljević – Đokić, stylist at Bazar magazine – and it named the recipients of the award in above mentioned categories on Thursday.


Nagrada za najbolju kolekciju Aleksandar Protić Nagrada za najbolju reviju, Irena Grahovac Nikola Bihler i Sofija Ajden

SIEPA`S AWORD

Serbian Investment and Export Promotion Agency – SIEPA, has given an award for the best commercial collection of a domestic manufacturer!

After the foreign journalists have presented our fashion scene abroad, and following the much noticed presentation of our designers at the Rendezvous Fashion Fair in Paris, SIEPA continues to support the development of the fashion scene, business-wise, by establishing an award for the best quality commercial collection of a domestic manufacturer.

The award was given to the TODOR Fashion Company, which also means supporting its presentation at the Fashion Fair in Moscow in February 2009.


Nagrada modne kuce Todor Olgica Todorovic i Tatjana Radovanov SIEPA model Modne kuce Todor

BORIS NIKOLIĆ AWARD

For the fist time, the Boris Nikolić award was given for contemporary fashion expression. . By establishing the Boris Nikolić award, Radio-Television B92 and Belgrade Fashion Week wanted, not only to preserve the memory of Mr. Boris Nikolić, long term B92 stylist and FW participant, but also to create a challenge and set criteria in Serbian fashion, of which Mr. Boris Nikolić was surely one of the most talented representatives of the younger generation. Ms. Aleksandra Berić, PR of TV B92, says that TV B92 is proud to have had Mr. Nikolić as a stylist, and the wish of B92 is for this award to help someone achieve his or her goal, and contribute to the development of Serbian fashion with his or her own fashion expression. B92 Media Company decided to give 2,000 EUR to the awarded designer for the preparation of the next collection, and Belgrade Fashion Week will organize the next fashion show free of charge. This closes the production and promotional circle that will enable the most gifted designers with significant aid in their future professional work.

It is believed that this award will carry the meaning, weight, and seriousness of Boris’ incredibly creative work. Having in mind the very distinguished and recognizable trace left on the fashion scene by Mr. Boris Nikolić, a judge panel  (Zora Mojsilović, professor at the Faculty of Applied Arts; Nataša Šarić, fashion designer; Suzana Zlatanović, journalist at B92; Irena Mišović, fashion journalist; Igor Todorović, editor in chief of FTV See; and Aleksandra Berić, PR of B92) has decided to give the first award bearing Boris’ name to fashion designer Ms. Tamara Radivojević.

Art Director of TV B92, Mr. Igor Oršolić, was the author of the visual solution of the Boris Nikolić award.


model Tamare Radivojević dodela nagrade Boris Nikolić model Tamare Radivojević

24th BELGRADE FASHION WEEK CLOSED

The ceremonial closing of the 24th Belgrade Fashion Week was held at the Porche Ada salon and included a fashion show of Ms. Dragana Ognjenovic, and her latest collection, SOFTWARE.

The 24th Belgrade Fashion Week lasted for 8 days, and over 50 fashion designers and exhibitors – commercial, independent, young, non-established - took part in this event. Apart from domestic and regional media, this Fashion Week was also followed by journalists from Spain, Germany, Italy, and Greece.

During the Fashion Week, a two-day Forum of Fashion Designers, Clothing Industry and Educational Institutions from South-Eastern Europe was held, in which numerous lecturers from the country and abroad participated, and where an idea to organize the Balkan Fashion Week was initiated.

The next Fashion Week will be a jubilee one. The 25th Belgrade Fashion Week will be held in April next year.



SEE FASHION FUSION

The Forum of Fashion Designers, Clothing Industry and Educational Institutions from South-Eastern Europe was held on October 24th and October 25th in Belgrade. The Forum was officially opened by Mr. Slobodan Milosavljević, Minister of Trade and Services of the Government of the Republic of Serbia.
The idea of a regional gathering was initiated as part of the South-East European Fashion Fusion project, which grew as an initiative of four national designer associations: Forum for Fashion, Textile, and Design (Serbia), Fashion Week Study (Bosnia and Herzegovina), Macedonian Fashion Formation (Macedonia) and Association of Fashion Designers (Albania). The goal of the project is precisely the improvement of regional ties and cooperation of fashion designers and industry, as well as the establishment of design, not only as a cultural factor, but also as a more important economic one.
The Regional character of the Forum was additionally supported by guests from Germany (Mr. Hofmann, owner of the Ben Barton Company, New York; Ms. Claudia Ollenhauer-Ries – previous designer in Puma and Hauber; Ms. Marina Glomb, professor and many-year associate and creative director of the Vivienne Westwood Fashion Studio), and Great Britain (WGSN – global on-line service for providing information and analyses on fashion trends), as well as guests from Romania and Bulgaria.
The patron of the project is the German Organization for Technical Cooperation (GTZ) that, together with national designer associations, and in cooperation with the Serbian Chamber of Commerce, Serbian Investment and Export Promotion Agency (SIEPA), and the Click Fashion Studio, organized the mentioned event. The Forum was held during the 24th

GALA OPENING OF THE 24th BECK`S FASHION WEEK


Unfortunately, Boris Nikolić is no longer with us, as he passed away this spring, but he left his models after his departure and thus continued to last through them. He was a recipient of many awards and recognitions, and for years worked as a stylist at the B92 media company.

The wish of the organizers was to mark the 10th anniversary of his work with this fashion show, and to remind the public of the imagination and innovation with which Boris contributed to the Belgrade Fashion Week, developing it  in a direction of establishing truly artistic values.

It was for those reasons that, starting this year, the Belgrade Fashion Week in cooperation with the B92 media company, is handing out an award for «contemporary fashion expression», that will bear Boris' name.

The second part of the evening was marked by an unusual fashion show of Bata Spasojević with which this designer marked the tenth anniversary of his work, as well. Apart from participating regularly at the Belgrade Fashion Week, behind him are numerous independent fashion shows and awards on Fashion Fairs, as well as the award for the best collection at the 15th Fashion Week. Bata is also known for the layout of the styling of numerous public personalities.

So, this was just the beginning, and in the coming days we will continue to inform you about the numerous fashion shows of the Belgrade Fashion Week – the most important domestic fashion manifestation.


WORLD WIDE FAMOUS MODEL AT BELGRADE FASHIO WEEK

At the 24th Beck’s Fashion Week, on the fashion show of young designer Dejan Despotović, straight off the London Fashion Week, model Florian Pessenteiner will be featured. The model star of the London Fashion Week, Florian Pessenteiner, is the famous model of many fashion photographers like Joachim Baldauf, Katja Hentschel, Malcom Pate, David Hughes, Mario Mendez, Ben Stockley and others, and Florian's editorials have appeared in magazines like Icon, Vorn, H, Dazed and Confused, Wallpaper, as well as in the Japanese edition of the men's Vogue. His latest professional engagements include campaigns for the Converse brand (for which he did the catalogue) and Dress to Kill Korea.


4. FASHION WEEK

The 24th BECKS FASHION WEEK, will be held from October 22nd up to October 29th, under patronage of the Belgrade City Hall, at the most famous locations in the city, among witch, this time as the main location stands out „EXPO XXI „.
On this occasion MS Click, as the organiser of this manifestation, will prepare press cocktail on the October 14th in SuperSpace Gallery, where will be presented interesting and informative program to present medias and all guests.
Besides the most important names in domestic design that will be presented by the organiser as participants in the upcoming fashion week, the press will find out witch foreign brands are present on our market and  whose collections  the audience will be able to see, who are the guests from abroad,domestic brands and the accompanying program of this manifestation.
In the presence of journalists, fashion designers and business partners will be announced the whole program of this manifestation.
If you want to be accredited to this manifestation ,contact PR service of MS CLICK or fill out a form clicking on option „press akreditacije“.

NEW ENERGY OF BELGRADE DESIGNERS IN PARIS


Rendez-vous is a fashion design fair in Paris, made as an alternative for young designers who intend to present themselves during the Paris Fashion Week. Today, this manifestation is on a good path to create a reputation as one of the most relevant fashion events in the industry. Apart from the fact that it still represents a group of young fashion designers who are currently trendy, the Rendez-vous manifestation is also a unique opportunity for designers to build up their own brand during the most important season of the fashion calendar (at the time the Paris Fashion Week is taking place).

Nick Jones – the director of the Rendez-vous fair, was in Belgrade during the Fashion Week held in April, when he noticed several interesting designers, and thus the chance to present themselves at this Fair from October 2 to October 5, was given to - Tamara Radivojević, JSP (Jelena and Svetlana Proković), Aleksandar Protić, Slavna Martinović, Evica Milovanov Penezić, and the designer of the Da Lena brand – Sandra Janković.

The stands of our designers were located within the Jeu de Paume Museum. Together with many innovative designers from Brussels, Berlin and other cities, our designers managed to draw attention of the visitors to themselves with their talent and creativity, which was actually the idea of the organizers.

The Retrospective SHOW OF THE CREATIONS OF BORIS NIKOLIC

  Boris Nikolić was supposed to celebrate his 10th anniversary this year of his first fashion show at the Belgrade Fashion Week. Until the very last day, he had made great plans for the future, wanting to re-justify, so to speak, the awards he had received for his achievements. Unfortunately, destiny took him away from all of us too soon. In his honor, at the upcoming Fashion Week, the opening on October 22, within the EXPO XXI Center, we shall organize a retrospective fashion show of his creations. We believe that all admirerers of his specific fashion signature and those in love with his specific stripes and the imaginative design will be thrilled. This talented young man with a perspective has left a long-lasting mark on the Belgrade fashion scene, and the Belgrade Fashion Week will not be the same without him. We are looking forward to this fashion show because, in a symbolic way, Boris will once again be among us.


THE STAR OF THE LONDON FASHION SCENE

Ana Šekularac is a special guest of the upcoming Fashion Week. She is one of our most successful young designers living and working abroad, and at the recently held London Fashion Week she again had a very prominent fashion show. In London, Ana presented her spring-summer 2009 collection, which got an excellent review by the fashion critics, and the show itself was attended by many known personalities of the world's show business. Ana Šekularac presented her fashion brand for the first time in 2005 in Belgrade, and she debuted at the London Fashion Week in February last year, when she was voted as an heiress to the famous Armani. The known British paper, Observer, made a comparison of the talented designer to the famous fashion designer, emphasizing that her time has yet to come. The critiques of her fashion show were published in the following magazines: Vogue, Stella, Grazia, Flux, and daily papers Daily Mail, Telegraph. We believe that her fashion show will be a true regale for the domestic audience, since her creations are worn by numerous famous personalities : Victoria Beckham, Roisin Murphy (Moloko), Alice Dellal the famous London jet-setter and many others.

CAMPAIGN IMAGE

This time, as well, a selected team participated in the racionalization process and the conduction of the campaign: the campaign photographer is Vladimir Miladinović; styling is in the hands of our young but already affirmed designer Ana Ljubinkovič; the creations used will be by the too soon departed Boris Nikolić, whose ten years' work will be shown at the opening of the Fashion Week; Make-Up is the assignment of Marko Nikolić; hair styling is the responsibility of Bojan Nastasić; the models are Maja Atanasijević and Danijel Stevanović - MS Click; and Filip Stamenković is in charge of the entire design of the campaign.

GALA OPENING OF THE 23RD BECK’S FASHION WEEK

Last night at Grand Casino 23rd Beck’s Fashion Week was opened by the fashion show of famous Italian designer Roberto Cavalli. In the packed hall the audience had opportunity to see the Class collection and see why extra tickets were so wanted these days. Glamorous, with many celebrities attending the show, the opening was on the level of the most prestigious domestic fashion manifestation. In the next 8 days 23rd Beck’s Fashion Week will present the ideas of almost 50 domestic and foreign designers and brands. This edition of the Fashion Week will have the record number of journalist from abroad: Greece, Spain, Norway, France, all ex Yugoslav republics. What’s the most important for domestic designers is the fact that representatives of the French Fashion Fair who will get to know the work of our designers and eventually invite some of them to France will attend 23rd Beck's Fashion Week.


In the Grand Casino the press cocktail was held where upcoming 23rd BecksFashion Week was announced. In the presence of many journalist from Belgrade and region, as well as numerous celebrities, Nenad Radujević, general manager of the Belgrade Fashion Week, has announced the schedule of the 23rd Beck’s Fashion Week which will be opened by fashion show of Roberto Cavalli’s collection Class on April 16th at Grand Casino.

IN MEMORIAM BORIS NIKOLIĆ (1974–2008)


We admired his sophisticated collections of unusual names, from the first one - Introspective (1998) through Exorcism (2000), ),  The Consequences of Falling` and Tea or Coffee? (2002),  LoveSexDevotion (2003),  Attack of the Superstar Wannabe Nation (2004),  Breakfast on the Grass and I Finally Get to See Marilyn ... (2005),  May I Love You? Asked the Swallow Who Liked to get Right to the Point, ... (2006), up to, unfortunately, the last one - Midnight in a Perfect World (2007).
Nikolić was the finalist of the Smirnoff Fashion Award in 1998, 1999 and 2001 and the triple winner of BazArt Award in the category of the most successful designer at the Fashion Week. He was the co owner of the of the Peekaboo designer studio together with talented designer Ana Ljubinković.  He was the stylist for the B92 TV channel for many years.
The Belgrade fashion scene lost one of its the most talented designers, the one who supported the idea of our fashion scene according world’s standards by his work, talent and energy.
This talented young man, always decent, moderate and positive, left deep, recognizable stamp on Belgrade Fashion Week which will not be the same without him.


BELGRADE DAYS AND FASHION WEEK


BELGRADE DAYS will be held from April 16th up to April 19th under the motto BELGRADE IS WORLD. An artist came to an interesting and accidental discovery: the map of Belgrade and the map of the world reveal one interesting coincidence when overlapped – the inhabited parts of the world overlap with inhabited parts of Belgrade.
Since the opening of the Beck’s Fashion Week coincides with the timing of this manifestation and since the Belgrade Fashion Week is the member of the world’s fashion family, it is natural that part of the program is going to be realized within Fashion Week.
Namely, the Faculty of Drama Arts overlaps with Hollywood on the map mentioned above. That is why fashion performance by Tijana Pavlov and Dejan Despotovic will take place at the Faculty on April 17th (its anniversary). The Faculty will also host the competition for the BEST HOLLYWOOD DOUBLE.
The jury will select two competitors who look the most like some famous Hollywod actor/actress. The winners will be awarded with journey to Hollywood.


THE CAMPAIGN FOR THE 23TH BECKS'S FASHION WEEK IS READY!

Alongside all events that go with the most important domestic fashion manifestation, always interesting advertising campaigns attract additional attention of the public.
This time the shooting took place in Prostor (Space) photo studio, and all was in hands of renown fashion phootgrapher Miša Obradović. Styling was done by  Bata Spasojević, make up artist was Marko  Nikolić, and leading roles were given to Fashion Studio Click's models: recognizable Andrijana  Belović and Andrija Bikić who achieved the career of the world top model.
Photo: Miša Obradović Photo: Miša Obradović Photo: Miša Obradović


BOGOMIR DORINGER, the Serbian designer, currently resident of Amsterdam and the “offspring” of the Belgrade Fashion Week, got the award for the best video in category of women wear and video clip at the World Fashion Film Festival in Berlin on January 30th. International jury of fashion, music and film experts decided that Bogomir's work Déranger, which marked the previous, 22nd Belgrade Fashion Week, was the best. This award (worthy sewing machine of the PFAFF company as well as presentation at the Paris Fashion Week), is very important not only for Doringer as a multimedia artist but for domestic fashion scene too. What else is to be said than – bravo Bogomir!
More at www.internationaldesignerswork.com

Foto iz kratkog filma Foto insert iz kratkog filma Foto isnert iz kratkog filma

DRESSING

Dressing

Starting March the 1st, the devotees of fashion design will be able to enjoy the pieces of three young domestic lady designers - Nataša Šarić, Katarina Puzić and Ana Grebec – who opened their store at Dobračina 37 street (close to already existing store of Tamara Radivojević). These talented designers have been presented their work for years now at the Belgrade Fashion Week. They will sell their creations at one place now. Exclusive clothing pieces signed by these three interesting and well renown designers who dominate the Belgrade fashion scene now can be a DRESSING for your fashion combinations! It seems that Dorćol is becoming the top shopping destination.

Ana Grebec Katarina Puzić Nataša  arić

PRESS COCKTAIL AND OPENING OF THE EXHIBITION

Hotel „Ozon“ at Andrić curved street was the venue where press coctail took place on Wednesday, October 17th. Press coctail announced upcoming Fashion Week and its all participants. Many journalists and celebrities who were present at the coctail could see Bogomir Doringer’s photo exhibition as well as his movie „Deranger“ realised in cooperation with New York art group „Avant 16“.
Bogomir Doringer

GRAND OPENING

22nd Beck’s Fashion Week will be officially opened by fashion show of Olja Ivanjicki who designed a collection for MONA Fashion Company, at the main stage of National Theater. This versatile artist has designed the collection inspired by “The Mountain Wreath” by grand Serbian poet Njegoš. This special performance will be directed by well known director Siniša Kovačević and the music was composed by Sanja Ilić. Olja’s collaborators were Mina Mirković, Mina Crnčević, Tanja Jovičić and Ana Leković (accessories).

CHARITABLE FASHION SHOW



The breast cancer is the most frequent malignant tumor in women. In our country, every 12th woman get breast cancer and the number of ill women is growing. Breast cancer is also one of the main causes behind premature death of women in Serbia. 25 women out of 100 diagnosed by cancer have the breast cancer, and more than two thirds of them have their cancer diagnosed too late. Every woman could get it and the risk is getting higher in older women. There are certain factors that can increase the risk of getting the breast cancers. However, most of women with breast cancer do not have any of known risk factors.
More about Foundation and its actions planned for October (month dedicated to fight against breast cancer) can be found at www.rebracafond.org

Lucian Matis Renata Morales Zoran Dobrić

TRENDS FASHION SHOW


what is trendy and how we should look like the next season we will be able to see at the Trends Fashion Show. Fashion editors of license magazines ELLE, GRAZIA, COSMOPOLITAN and JOY will present their views of modern girls and women. Iva Stefanović, Lara Milanović, Igor Todorović and Srđan Šveljo will face a difficult task to present trendy girls in the best possible way.


SIEPA

According to plan for promotion of the national textile industry by Agency for Foreign Investments and the Promotion of Export – SIEPA (www.siepa.sr.gov.yu) Click Fashion Studio and Belgrade Fashion Week will undertake a series of actions for promotion of domestic fashion scene. That’s why special guests at the following fashion week will be international fashion journalists who will bring their impressions abroad and SIEPA will organize and financially support the participation of our designers at the Designers & Agents Fair in New York which will take place in February 2008.

At this year Panten Beauty Awards the special award for the best young designer was awarded. The jury consisted of Igor Todorović, the fashion editor of Cosmopolitan; Boris Nikolić, fashion designer; Dijana Macura, professor at the Academy of Visual Arts; Ašok Murti, the stylist; Irena Mišović, the fashion journalist; and Nenad Radujević, the author of Belgrade Fashion Week, unanimoulsy decided to award Tijana Pavlov. On that ocassion Fashion Studio Click will present Tijana with a fashion show at the upcoming 22nd Beck’s Fashion Week which will be held from October 22nd to October 29th 2007.

Nominovani dizajneri Kreacija Tijane Pavlov Nagradjena Tijana Pavlov

Bazart Awards were awarded to the best participants of the Beck’s Fashion Week on Friday, April 27th at 9 pm in New York Club of Intercontinental Hotel. Namely, editorial staff of Bazar magazine awarded BAZART Awards for the most successful designer, the best fashion show and the best models at Beck’s Fashion Week. Jury formed by the editor staff of the prestigious fashion magazine - Gordana Ćirić Krstić, fashion designer, Dragana Ćosić, journalist of  Studio B, Andrija Ðorđević, the president of the Union of the Models of Serbia, Tanja Šikić, fashion journalist of RTS and Vlada Savić, fashion editor of Bazar, has seen all fashion shows and thereafter decided who was the best.

• the best fashion show – The Faculty of Applied Arts (Belgrade) and ENSAD (Paris)
• the best collection – Aleksandar Protić
• the best female model – Đurđa Stoiljković
• the best male model – Nikola Vukotić


After the ceremony the Beck’s cocktail party was held for the successfully ended Fashion Week.

Fakultet primenjenih umetnosti, nagrada za najbolju reviju Aleksandar Protić, nagrada za najbolju kolekciju Djurdja Stoiljković, nagrada za najbolju manekenku Nikola Vukotić, nagrada za najboljeg manekena

GLAMOROUS CLOSING OF 21th BECK`S FASHION WEEK BY D.O. FASHION SHOW

D.O. has presented her Software collection spring/summer 2007 in the beautiful interior of the French Embassy and in the presence of numerous media representatives from Serbia and abroad.

Software brand was founded in April 2002. It’s a line of small, limited editions which means that models are changed every month and some of them are never to be seen in stores again. Software is the collection made of imported, top quality fabrics. The concept of the collection is compatibility, design and quality along with moderate prices.
Software collection goes with accessories under the same name (bags, footwear and stockings).

After the fashion show the French ambassador and his wife throw the cocktail for media representatives and many domestic celebrities who were invited to the fashion show.

Dragana Ognjenović Dragana Ognjenović Dragana Ognjenović

THE MOST ORIGINAL DEJAN DESPOTOVIC

After Black&White fashion show Dejan Despotović got the support from the Imperial Tobacco Company for the next Fashion Week.

Eighteen leading domestic designers of younger generation, among them already well known Nataša Šarić, Jelena and Svetlana Proković, Darko Kostić, Slobodan Mihajlović, Bata Spasojević, Valentina Obradović, Stevančević sisters, Ana Ljubinković and others were inspired by eternal fashion topic of black and white contrast. The additional inspiration came from world wide famous designer Ora Ito who worked on the same subject with some of the world’s most popular brands - Davidoff, Adidas, Alfa Romeo …

The jury of the following nine members

  1. Ružica Mevorah – the editor in chief of BLIC ŽENA
  2. Ivana Živkov Stambolić – the editor in chief of ANA
  3. Marina Kosanović – the editor in chief of ELLE
  4. Zorica Kranović – the editor of POLITIKA’s page for women
  5. Ljiljana Jovanović – fashion editor of BAZAR
  6. Srdjan Šveljo – fashion editor of JOY
  7. Igor Todorović – fashion editor of COPOLITAN
  8. Lara Milanović – fashion editor of GRAZIA
  9. Olja Ivanjicki – artist

Had a difficult task to decide who among designers was the most original. They decided for Dejan Despotović. He was awarded by Imperial Tobacco Company which will help him to make entire collection for the next Fashion Week. Thus Imperial Tobacco wants to strengthen the unbreakable connection between Davidoff and high style.

Dejan Despotović Dejan Despotović Dejan Despotović

BELGRADE FASHION WEEK PARTIES

21st Beck’s Fashion Week will pass again in the spirit of great fun and night life. During 21st Beck’s Fashion Week four major parties will take place...

Wednesday, April 11th, 25th of May Museum:
After the opening BLACK&WHITE fashion show the opening Fashion Week party will take place at the very same venue. The special guest star is DJ Bruno from Ibiza, the resident of Cafe del Mar and author of world wide famous Cafe del Mar music compilations.

Thursday, April 12th, Magacin club:
After the fashion show of DIESEL brand in Magacin club, the big DIESEL party will take place at the same venue.

Saturday, April 14th, VIP room of Genex Impuls Hall:
TAKE CELEBRITIES’ PULSE is the birthday party of Blic Puls weekly that will take place in VIP room of Genex Impuls Hall after the fashion show The City Pulse by Predrag Vukašinović (for GETTO fashion company). With this party Blic Puls is going to mark its first birtday. Many Serbian celebrities are expected to come.

Sunday, April 15th, Havana club:
After the fashion show of Nataša Šarić (for Passage fashion company) which is inspired by Cuba and Cuban lifestyle, the big latino party will take place at the same venue.

Muzej 25.maj Magacin Magacin

PRESS CONFERENCE

On Tuesday April 3th at MUSIC club the press coctail was held. Press cocktail was an ocassion to announce 21st Beck’s Fashion Week and its program.
In the presence of numerous media representatives, fashion designers, business associates and celebrities, Mr Nenad Radujevic, the general manager of Click Fashion Studio has announced the whole program of the 21st Beck’s Fashion Week which will be held between April 11th and April 16th. The most important domestic fashion comapnies, the most popular foreign brands in our market, fashion designers from abroad as well as young domestic designers will take part in 21st Beck’s Fashion Week.

After the coctail club Music was the venue of the Beck’s Fashion Party.
Beck's Fashio Week - Press Beck's Fashio Week - Press Beck's Fashio Week - Press Beck's Fashio Week - Press Beck's Fashio Week - Press Beck's Fashio Week - Press

BECK'S CHOICE - FASHION

BECK'S supports creativity world wide and observes innovations in the fashion world through the Beck’s Fashion Experience project which has been held for the fifth time this year in Berlin. Exactly on this manifestation many young gifted designers were discovered – their presentation have announced new successful generations in the fashion business.
Beck’s Fashion Experience has gave the opportunity to designers world wide to present their collections through fashion shows within show room at Lafayete gallery in Berlin and starting this March they will have regular display in the special Beck’s Fashion Experience store in Berlin. The store will display parts of collections, limited editions and unique items but accessoirs from designers promoted through Beck’s Fashion Experience too.

Wanting to support domestic fashion and attractive city manifestation BECK’S is for the second time in row present at the Belgrade Fashion Week. Last time as official beer of the Belgrade Fashion Week BECK’S was sponsor of fashion shows of Bata Spasojević and BLAAK (group of designers from London) who presented themselves at Posejdon boat club.

In its recognizable style, with good music and in relaxing enviroment BECK’S beer stand has offered great fun to numerous attenders of the last edition of Belgrade Fashion Week. As a successful finale of this manifestation the BECK’S closing party was organized in the Magacin club.

In cooperation with Click Fashion Studio, BECK’S announces parties that will be held in Niš, Novi Sad and Belgrade. All fashion devotees can expect many surprises and great fun with refreshing taste of BECK’S beer.
Beck